Have a read of our Ultimate Guide to English Language if you haven't already done so!

[Modified Video Transcription]

Prescriptivism Versus Descriptivism - GIF or JIF?

Ever since the inception of the format, we have been arguing with each other over whether we should say 'gif' or 'jif'. This debate has raged both online and offline, but does it really matter? On one side, supporters of 'gif' claim that because the acronym stands for Graphics Interchange Format, the G sound in 'graphics' should be maintained. Whereas the 'jif' camp argues that because the inventor of the format, Steve Wilhite, says 'jif', so should we all. However, a far more sane argument is that as long as what someone says (whether it be 'gif' or 'jif') is understood, it shouldn't matter how they say it. 

As students of English language, we should aim to primarily take this descriptive approach to studying language. We identify and describe what people are saying or writing, and the effects this has, but we don't then ascribe our own judgement. Language exists to be a vessel for our communication, and so, as long as it is transferring meaning between its users, it's serving its purpose. There is no correct way of speaking or writing because there isn't really a good way of determining what this correct way is. 

What Are Prescriptivism and Descriptivism? 

Simply put, prescriptivism is an attitude that prescribes how language should be and how you, as its speaker, must use it. A prescriptivist most often promotes Standard English or a similar variety. This is the variety of English you will find in most textbooks, government letters and notices and in your English classroom. 

Descriptivism on the other hand, is a non-judgemental approach to looking at language. As descriptivists, we place more importance on how English is actually being written and spoken rather than trying to identify a correct way. The vast majority of linguists, dictionaries and other English language authorities consider themselves to be descriptive and not prescriptive, and this is a really important distinction. 

If the way that we as English speakers use or spell a word changes, the dictionary will change too, in order to reflect this. The Macquarie Dictionary made one such change in 2012, which entered the public spotlight. The word 'misogyny' has been used for many years to mean 'an entrenched prejudice against women' and not necessarily 'a hatred of women', as it says in the dictionary. So, when Julia Gillard used the word in her speech on the topic, it seemed to conflict with what it said in the dictionary. Yet, we all knew what she meant. And so, The Macquarie Dictionary updated its entry for the word to better reflect how we actually are using it. That's all well and good in the academic world, but why is this distinction important outside of a video about language? 

Language Prejudice

Throughout history, and still to this day, prejudice exists against people who speak differently.

For example, for much of the 20th century, and to some extent still to this day, Aboriginal Englishes have been deemed substandard and inferior to varieties used by people with European heritage. This has led to demonstrable discrimination in places like courts and hospitals, but often the time and care is not taken to actually interpret what Aboriginal people mean when they speak. By seeing that prescribing how a language ‘should’ be doesn't actually do anything to improve its effect or usefulness, we can be far more accepting of the fact that language varies depending on who is speaking and that it changes with time. 

We have the option of either allowing the people to define how a language is used or allowing a linguistic academy like the Council for German Orthography in Germany, or the French Academy in France, to prescribe how we should speak.

Language Shift

So, where can we find relevant examples in today's society? We're seeing a shift to prescriptive attitudes in the realm of teen-speak and text-speak, with people like David Crystal saying that creating new words and new ways of speaking is a rite of passage for young people. In the rapidly evolving fields of technology, social media or even politics these days, we are seeing new words and phrases and even entire new ways of constructing sentences being coined every day. But, not everyone is accepting of this and plenty of people still cringe when they hear a hashtag used in regular speech. We're also experiencing a shift to the normalization of informal language, Australian slang and hypocorisms, even in social and situational contexts where traditionally we would use a more formal register. Just how many times have we heard the likes of Scott Morrison and Malcolm Turnbull used the phrase ‘fair dinkum’?

But when does this matter in English language? We should be careful not to say that certain ways of speaking or certain varieties of language are inherently wrong and instead, describe what makes them 'non-standard uses' of language. This description is far more interesting than a subjective judgment of a particular way of using English. 

Descriptivism and Prescriptivism as Metalinguistic Tools

The terms descriptivism and prescriptivism can also be good metalinguistic tools when we are analysing opinions about language. Look out for segments on the radio, television or even the opinion columns of newspapers for discussions about varieties of English. People can identify very strongly with certain varieties of language, so a prescriptive attitude can often also indicate other beliefs. This can be important when identifying the social and cultural context of a text. We can also employ this knowledge in our own writing and speaking. Instead of trying to use correct language, we can instead focus on using appropriate language. This doesn't mean that you can start spelling words however you want, and giving your essays a generous sprinkling of commas and apostrophes where they don't belong (because these will often get in the way of you being easily and clearly understood), but the next time you're writing and you see a red line under that word that you're a hundred percent sure is correct, you can be safe in knowing that it's probably the dictionary, and not you, that needs an update.

Understanding the Syntax Subsystem for English Language

One of the most common areas of difficulty and confusion in English Language is the syntax subsystem, so you are not alone if you find this difficult. You will already have an intuitive understanding of how syntax in English works (you speak the language after all), but being able to effectively analyse and parse sentences and utterances can be tricky. It is important that you understand what the following word classes (aka parts of speech) are, and what their role is in a sentence, you may need to revise them from Unit 1/2.

• Noun
• Verb
• Adjective
• Adverb
• Pronoun
• Preposition
• Conjunction
• Determiner
• Interjection

There are innumerable online and physical resources, such as Sara Thorne’s fantastic Mastering Advanced English Language, which you can look at to revise these word classes. These are the fundamental building blocks that we have at our disposal when building up a sentence and are vital for understanding syntax. Syntax is how we arrange these building blocks into phrases, which we combine to form clauses, which in turn create sentences.

What Is a Phrase?

Phrases are words or groups of words that function together in a clause. Often we class phrases in terms of what role they are playing: we might have a noun phrase, a verb phrase, or an adverbial phrase, for example. Look at the example below to get a feel for what is meant by a phrase.

Authorised Officers are here to help keep your public transport running smoothly and make sure everyone is paying their way.

The main phrases are:

• 'Authorised Officers', 'your public transport', 'everyone', 'their way' (noun phrases)
• 'are', 'to help keep…running', 'make sure', 'is paying' (verb phrases)
• 'here’, 'smoothly' (adverbial phrases)
• ’and’ (coordination conjunction)

What Is a Clause?

Clauses can be entire sentences or be one of several parts of a sentence. At a minimum, standard clauses must contain a subject and a verb, but usually have other components too. To help us understand what makes up a clause, it is important to re-familiarise yourself with the five clause elements:

• Subject
• Verb
• Object
• Complement
• Adverbial

Clauses must contain a verb, or else we class them as fragments. The following is a clause:

They watched the sunset together.

But this is a fragment:

What a sunset!

Note that the clause above contains a subject (They), verb (watched), object (the sunset) and adverbial (together), whereas it is not entirely clear how to classify the elements of the fragment, because there is no verb telling us how the words relate to each other.

There are two types of clauses we need to be concerned about: independent (main) clauses and dependent (subordinate) clauses. An independent clause can stand by itself as a simple sentence, whereas a dependent clause sits inside another clause and usually adds extra or supporting information.

Sentence Structures

Now for one of the key skills that is assessed in short answer questions and analytical commentaries: understanding how we combine clauses to create different structures.

Simple Sentences & Utterances

The first sentence structure is the simple sentence, which contains only one clause. Often these are seen as “short” sentences, but this is not always the case. For instance below is an example of a simple sentence:

All the school children, their families and their teachers were at the carnival for a day of fun and competition.

Compound Sentences & Utterances

Compound sentences consist of at least two independent clauses (ones that have a subject, a verb and form a complete idea on their own), joined by a comma, semicolon or a coordinating conjunction. Take for example the following compound sentence comprised of three clauses:

She swam and she surfed, but her thoughts inevitably returned to the dangers of the sea.

Complex Sentences & Utterances

Complex sentences, on the other hand, contain one independent or “main” clause, as well as one or several subordinate clauses. To identify a subordinate clause, you need to think about whether the clause you have identified stands as a complete thought, or whether it relies on the rest of the sentence to make sense. An example is included below, where only the main clause is bolded.

Now, if you turn to your right, you’ll see the gallery, which was constructed in 1968.

Compound-Complex Sentences & Utterances

Compound-complex sentences, exactly as one would expect, are a combination of several independent and subordinate clauses, to form what is most often quite a long sentence. If you know how to identify compound and complex sentences, this one should not pose much difficulty. Here is an example, where only the dependent clause is bolded.

Now it wouldn’t matter how fast he ran, he would never make it there in time, nor would he have anyone to blame but himself.

Give me a ring if you’re coming, or tell Max on his way home from work.

Sentence Fragments (Minor Sentences)

It may occur to you that not every sentence or bit of language that you ever come across fits neatly into one of the above categories, especially if there is not any identifiable independent clause. These we class as sentence fragments, and they are often found in informal spontaneous discourses.

Too easy mate, good on ya, etc.

Like any skill in English Language, getting good at syntax takes practice. To build your confidence, try parsing any of the texts you come across in school, or even texts you see in a magazine or newspaper. Check with a teacher, friend or tutor to see if you got it right, and where you might still need a little bit of work. And, come back to this blog post anytime you need a refresher!

Be sure to read our Ultimate Guide to English Language for an overview of the study design, what’s involved in the exam, how to study for the subject and more!

For an overview of English Language, the study design, what’s involved in the exam and more, take a look at our Ultimate Guide to English Language.

There are several strategies you can use to your advantage to extend yourself in VCE English Language. 

Make Finding Examples a Habit

One simple way to expose yourself to more examples is to follow news pages on social media so that you can see regular updates about current affairs. Have a read through of point 7: Year 12 Essay Topic Categories in our Ultimate Guide to English Language so that you can understand what types of examples you should be keeping an eye out for. 

Right from the start of the school year, make sure you set up a system to keep track of your examples. You could do this by setting up a document with headings (such as ‘free speech’, ‘egalitarianism’, ‘political correctness’, ‘double-speak’, ‘ethnolects’ and ‘Australian identity’) and adding examples to this document throughout the year as you find them. For more information about the potential headings you could use, have a look at the dot points in the VCE English Language Study Design from page 17 onwards. 

I’d also highly recommend checking out Building Essay Evidence Banks for English Language as it teaches you a great table method for storing and analysing your examples. 

The advantage of creating an example/evidence bank of some sort is that if you start looking for examples right at the start of the year, you’ll have more time to analyse and memorise them. Additionally, you’ll also be able to use them far earlier in your essays, which means that the quotes and examples you select will become much easier to remember for the final exam.

Have a Basic Understanding of Australian History, Politics and Social Issues

Having a basic understanding of Australian history, politics and social issues is highly beneficial for enhancing your analytical skills for English Language. This is essential in developing strong contentions for your essays. Some key issues that would be worth having some background information on include the following:

Australia’s colonial history and treatment of Indigenous communities, racism, and the language surrounding these matters.

 Look into the following: 

• How does language reflect or perpetuate prejudice? 
• How does hate speech affect social harmony? 
• How can language be used to establish in-group solidarity?

Sexism, racism, ableism, homophobia and transphobia.

• How can bias and prejudice be conveyed through language? 
• What are some examples of implicit and explicit bias? 
• What role does political correctness play in this context? 
• Does political correctness create benefits or does it restrict societies? 

Environmental issues, and the way this intersects with politics. 

• How can euphemisms, doublespeak, and bureaucratic language be used to obfuscate or mitigate blame? 

Immigration and refugee policy related discourse. 

• What are the origins of pejoratives such as ‘boat people’ and ‘queue jumper’ that are frequently used against refugees? 
• How does this influence the values or beliefs of a society? 

Business and economic issues, labour exploitation 

• How can bureaucratic language and jargon be used to mislead and manipulate?

Political affairs (historical and recent)

• How can formal language be used to mitigate blame and responsibility, negotiate social taboos, or establish national identity? 

Having an awareness of key events and social issues in Australia, an understanding of the groups that make up Australia, and exposing yourself to a diverse set of media is really important in developing your essay writing skills. It does take time, but what will ultimately happen is that your discussions in your essays will be much more insightful and demonstrate a well thought out argument.

Apply Your Critical Thinking Skills

When writing essays, try your best to apply your critical thinking skills. Identify the assumptions you’re making when you present a certain point, and try to develop arguments against your position so that you can better understand why you have chosen your side. Developing a holistic and detailed contention is far better than just picking one side out of simplicity, as it allows you to demonstrate consideration and analysis of a range of factors that affect a certain issue. Use your evidence (contemporary examples, linguist quotes and stimulus material) to develop your points, and position yourself to be mindful of any biases you may have by continuously asking yourself what has influenced your way of thinking. Above all, try to discuss your essay prompts with your peers, as this will provide you with different perspectives and help you strengthen your own point. 

Consistently Revising Metalanguage

Consistently revising metalanguage is crucial for doing well in English Language. Throughout Year 12, consistently revising metalanguage will be your responsibility. It is likely that you’ll be spending a greater proportion of class time in learning content, and writing practice pieces. Therefore, it’s really important to figure out a way that works best for you in being able to frequently revise metalanguage. Flashcards are useful for revision on the go, as well as making mind maps so that you’re able to visualise how everything is set out in the study design. 

One issue students run into when it comes to learning metalanguage is that they’re able to define and give examples for metalanguage terms, however, they are unable to understand how those terms fit into the categories under each subsystem. For example, a student is able to remember what a metaphor is, but unable to recall that it fits under semantic patterning. Similarly, a student may know what a pause is, but not know if it’s part of prosodic features or discourse features. 

It’s important to know what all the categories are because the short answer questions usually ask you to identify features under a particular category (e.g. you’d be asked to talk about semantic patterning, not metaphor or pun). Therefore, spending time on just revising the definitions alone isn’t sufficient in learning metalanguage. You also need to be able to ensure that you can recall which category each term fits under. Refer to the study design (pages 17-18), for a list of categories you need to remember; these include: 

• Prosodic features
• Vocal effects
• Phonological patterning
• Processes in connected speech
• Word classes, word formation processes
• Sentence types
• Sentence structures
• Syntactic patterning
• Voice
• Coherence
• Cohesion
• Features of spoken discourse
• Strategies of spoken discourse
• Semantic patterning
• Sense relations/other semantics

Using Meaningful Examples in Essays

When you talk about a certain variety of English, say for example ethnolects or teen speak, rather than just providing a lexical example or translation, try to find a contemporary example of the term being used in the media, online or by a prominent individual. For example, rather than saying:

 ‘The lexeme ‘bet’ is an example of teen speak which allows young people to establish solidarity’,

you could say:

 ‘Bakery owner Morgan Hipworth, who largely has a teenage following and is a young person himself, employs teenspeak in a video recipe, where he responds to the question “Can you make a 10 layer cheese toastie?” with “Bet, let’s go.”’ 

This will provide you with a better opportunity to talk about in-groups and identity, rather than just defining and identifying an example as part of a particular variety. In doing so, you’re better able to address the roles of different linguistic examples in a contextualised and detailed manner. 

In Building Essay Evidence Banks for English Language you’ll see that a short analysis for each of your examples (the ones you are collecting throughout the year) is encouraged, but, you could take things one step further - add on an extra column and combine your analysis and example in a practice sentence. Head to the blog to learn more about building evidence banks.

From year 7-10 the traditional essays we have written have had an introduction, three body paragraphs and a conclusion. In these essays we write about characters, plot points and themes. Hence, it is understandable that upon entering English Language in year 11 or 12, it can be difficult to grasp a hold on how to write an essay without characters, plots or themes. To be precise, the requirement in an English Language essay is to ‘use key linguistic concepts and metalanguage appropriately to discuss/analyse/investigate…in an objective and systematic way” (English Language Study Design).

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What does this mean?

Essentially, in section C of the exam, you are required to present a discussion of a given idea. The word ‘discussion’ is defined as ‘a conversation or debate about a specific topic.’ In this sense, your essay is effectively a written conversation which needs to display an understanding of both sides of the topic.

In saying that, it is still important to form a contention, such as ‘indeed non-standard varieties are more acceptable in speaking than in writing in the Australian context’ however in arguing this contention, you must to explore both sides to show the examiner your understanding of language in Australian society.

The overarching idea of the essay is presented to you in the form of a prompt. For example, in the 2016 VCAA exam, a possible essay prompt given was: “In Australia today, variations from the standard tends to be more acceptable in speaking than in writing.”

In this prompt, the idea to be discussed is standard vs. non-standard Australian English. The main idea or topic forms an umbrella under which the essay is formed. This is the foundation of your essay. Each main argument will relate to this topic. In this example, standard vs non-standard Australian English is a topic from which an array of sub-topics can be extracted, the choice of which is to your discretion.

The sub-topics you choose to delve into will depend on your preferences and strengths. You may choose to discuss online-speak, ethnolects or Australian slang in relation to non-standard English, or legal and political jargon in relation to standard English.

Regardless of the choice of sub-topic, each body paragraph must explicitly link to three things; the prompt, the topic sentence and the contention. This is the criteria for your discussion. Ensuring clear links to these three will assure the examiner that you have confidence in the material you are discussing.

Your body paragraphs should be used to show the examiner how the ideas you have chosen to talk about relate to the prompt provided. Here it is necessary to use a combination of contemporary media examples, personal examples and linguist quotes as a means to prove the link between your chosen paragraph idea, your contention and the prompt. Try to find the most relevant examples which clearly demonstrate your line of thinking to the examiner. You don’t want to give them a reason to question the arguments you choose to present.

It is also important to be wary of this so that your essay flows in an orderly, sequential manner. Each idea presented within a paragraph and across the essay itself should follow a pathway, one leading into another. Use the ending of each body paragraph to come back to your essay prompt and reiterate your contention. This ensures you stay on topic and the examiner can clearly visualize your understanding of your topic.

In the end, your job in your essay is to present a discussion of a given prompt; an understanding of both sides. Use examples and explanations to show your examiner that you comprehend how the prompt can be debated.

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Helpful Hints:

1. Writing the very first sentence of your essay can be difficult. Sometimes, to get yourself into the flow of writing, it can be helpful to integrate a linguistic quote into your first sentence. This also helps solidify your contention. For example:

• “One’s idiolect, particularly lexical choices and accent can be strongly indicative of their unique identity and the social groups to which they belong; it is the most natural badge of symbol of public and private identity (David Crystal)”

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2. Your topic sentence for each paragraph should contain a link to the essay prompt, to the topic of your paragraph and to your contention. A link to all three elements should be identifiable. Below is an example of a topic sentence for the given essay prompt. “The language we use is the best indicator of who we are, individually, socially and culturally. Discuss.”

• Ethnolects are a quintessential indicator of cultural identity as they are strongly identifiable by their unique phonological characteristics.
• This topic sentence shows a clear identification of the topic of the paragraph (ethnolects), a connection with the prompt, (cultural belonging) and a contention, (ethnolects are indeed indicative of cultural identity)

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3. Rather than introducing linguist quotes with expressions such as “in the words of…” or “as said by…” using linguist quotes discretely where they are integrated as part of the sentence will improve the flow of your essay. Consider this example.

• “The use of the interjectory ‘reh’ expresses the cultural identity individuals associate themselves with and is part of the language they use as ‘a means to an end of understanding who [they] are and what society is like (David Crystal).”

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4. Not all your contemporary essay examples need to come from news articles or social media. Students can often get caught up doing aimless research trying to find examples through research which really isn’t all that necessary. You should try to find examples of language use in every-day life. Perhaps consider other school subjects you study and the jargon you used within these subjects. You can quite easily discuss this use of language in your essays. Here is an example of a student using the metalanguage from VCE Accounting as an example for their essay.

• Jargon and taboo language are often used to express social identity as they are demonstrative of social groups one wishes to belong to. Jargon terms such as, ‘equity,’ ‘profit margin’, ‘cash flow statement,’ ‘debt ratio’ and ‘accrued’ belong to the financial and accounting semantic field. Their use suggests the individual is knowledgeable in business and finance and further suggests they are likely to be working in the business sector. The use of jargon in one’s vernacular can therefore provide hints of the individual’s social identity and is significant to their individual identity.

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Link to David Crystal interviews to pick out quotes and ideas for your essays:

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Link to Kate Burridge on TED Talk talking about Euphemisms; a good source for examples of euphemisms and how they are used in society. This can be used as foundation for a paragraph in your essays:

When it comes to planned, non-spontaneous texts including written discourse and speeches, the manner in which the text is put together can be explained by elements of coherence and cohesion. While spontaneous discourse will also display coherence and cohesion, it is emphasized in planned texts because there is a greater deal of thought and intention behind the use of cohesive ties and devices of coherence.

They can however often be difficult concepts to grasp. For starters, it is essential to understand the difference between the two terms.

Coherence is defined as the quality of being logical, consistent and able to be understood. Imagine coherence as a building (It’s an analogy, go with it).

Cohesion on the other hand refers to the act of forming a whole unit. It is effectively a subset of coherence. Picture cohesion as the bricks and cement which make up the building.

Bricks and cement can be put together to create any form of structure. However, it is only when they are laid together properly that they form a building. Similarly, a text will be cohesive if cohesive ties are used however it will only be coherent if the cohesive ties are used appropriately to create meaning.

You can have cohesion without coherence but you cannot have coherence without cohesion. The picture does not make sense unless the correct pieces are placed in the correct order, even if certain pieces may be the same size and shape.

“I bought some hummus to eat with celery. Green vegetables can boost your metabolism. The Australian Greens is a political party. I couldn’t decide what to wear to the new year’s party.”

In the example above, there are lexical links from one sentence to the next; cohesive ties are used to join the sentences. There is evidence of lexical repetition, ‘green’ ‘party’ and collocations, ‘new years’. 

However, this string of sentences do not make any sense; there is no binding semantic link. This is an example of cohesion without coherence.

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Cohesive devices effectively help the discourse flow. They include collocations, lexical repetition, linking adverbials, substitution, ellipsis, conjunctions, synonymy/antonymy, hypernyms/hyponyms and referencing (anaphoric, cataphoric, deictic). These devices create physical links between the words in a discourse.

Coherence which we previously defined as understanding can be achieved through devices such as cohesive ties, formatting techniques, inference, logical ordering of information, semantic patterning and consistency.

These all enhance the ability of a text to be successfully interpreted and understood. Recipes, terms and condition documents, informative brochures all make use of formatting in the form of headings, bolding, underlines etc. to emphasis certain aspects of the text and draw audience attention to the most important elements.

The focus of coherence factors is determined by the social purpose of the text. Is the text made to entertain? Inform? Persuade? Celebrate? If so, why? What is the overarching intention of the text? Answering such questions can help explain the purpose of coherence factors and cohesive devices within a discourse.

This is effectively what you are aiming to do in your analytical commentaries and short answer questions in the exam. Identify the social purposes of the text and use them to explain the role of coherence and cohesion within the discourse.

The other major factor of consideration is the intended audience of the text. Is the text aimed at teenagers? the Australian public? Or specifically to “bogan” Australians? The language choices and ideas implied in the text will reflect the intended audience. If a text is aimed at Victorian’s it may include lexemes such as “Mornington Peninsula” or “Shepparton” which Victorian’s can infer as locations within Victoria, however these terms would need to be further explained to those who reside outside this state. Lexical choices which require outside inference would be included if it can be reasonably interpreted that the intended audience would be aware of their meaning. Finding examples of inference in texts can be useful in identifying the social purpose of the text.

The main thing to be mindful of is that finding cohesive devices and evidence of coherence in texts alone is not enough. You will gain your marks in your exam for linking these fragments of evidence to the wider social purposes of the text.

Language has many uses which go beyond simple communication. Language can be used to entertain, to convey abstract ideas and to mold one’s perspective. A strong understanding of linguistic features, of words and their connotations can allow one to manipulate their language in order to convey certain ideas and thoughts. This brings us to the topic of face needs. One’s face need is the sense of social value that is experienced during social interactions. There are two types of face needs; positive face needs and negative face needs. Positive face refers to the need to feel accepted and liked by others while negative face describes the will to do what one wants to do with freedom and independence.

In daily conversations and in media, language is used to either appeal to face needs or to avoid meeting face needs. Basic politeness markers are frequently used to appeal to face needs, often subconsciously. Imagine a teacher asks you to pass them the pencil they just dropped. Most likely, they will ask something along the lines of, “are you able to pass me that pencil please?” The teacher’s relationship with you is that of an authoritative nature. Therefore, when asked to pick up the pen, you will almost certainly oblige unless there is a compelling reason not to. While the teacher has technically posed a request or a question, it is a in fact a command in disguise. The teacher has an expectation that you will pick up the pen, however, by framing this command as a question, it appears as though you are being given a choice. This appeals to your negative face needs as you are not being imposed upon to pick up the pen, but are given a choice should you wish to “pick it up”. In situations where interlocutors do not have a very close social distance, linguistic features such are politeness markers, rising intonation and interrogative sentences are used to appeal to negative face needs. If this same situation occurred with a friend, they might say something along the lines of ‘oi, chuck us that pen.’ This is a blatant disregard for negative face needs, but due to the close social distance between you and your close friend, appealing to negative face needs for such small things is unnecessary.

Appealing to negative face is most commonly observed in interactions with strangers or with those who do not have a strongly established relationship. However, appeals to negative face needs can also be observed with close individuals, particularly used to further the relationship by extending its boundary. For example, when asking a big favour from a relatively new friend one will most likely use methods to appeal to negative face needs, using phrases such as, ‘do you mind if,’ ‘would it be possible if,’ ‘could I please ask you a huge favour’. Such phrases do not impose of the individual, allowing them to “choose” whether or not to oblige. Appealing to the negative face demonstrates that one recognizes the other’s freedom and wish to do as they wish. 

Appealing to positive face needs occurs through slightly different linguistic and paralinguistic techniques. Compliments, minimal response, eye contact, politeness markers and the use of interrogatives are all ways in which one can appeal to another’s positive face needs. These techniques are very often employed in radio and television interviews. It is the duty of the host to make their guest feel welcome and wanted on the show. Television hosts such as Jimmy Kimmel and Ellen often introduce their celebrity guests by mentioning their achievements, thus making them feel special. They frequently employ interrogatives to display avid interest in their guests. Furthermore, back-channeling and vocal effects such as laughter allow the guests to feel that their presence is welcome and appreciated. Think of this from the perspective host and their social purpose. They want to make their guests feel appreciated to promote their viewership and build solidarity with the guests so they may return on the show.

This is interview is an example of positive face needs where interviewer Rajeev Masand compliments Stanger Things actors Milly Bobby Brown and Noah Schnapp at the beginning of the interview for their show.

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Tom Holland on Ellen:

In this example both Tom Holland and Ellen meet one another’s positive face needs. Politically correct language and euphemisms are also another example of appeals to positive face needs. Calling people ‘differently abled’ is done in attempt to avoid discrimination and allow individuals of different abilities to feel equally accepted and welcome. However, this does not always come across as intended. Often politically correct labels are not embraced by the given community as they feel that such labels further alienate them from society. Politically correct labels can act as reminders to such groups that they are considered minority or, they may feel that these labels are a feeble attempt to push aside previous, conflicting history. This is important to note as it demonstrates that appealing to face needs can sometimes be a hit or miss. In everyday conversation, people use cues in attempt to understand the individual they are conversing with and hence alter their language accordingly. They will use these cues to understand how to use language to appeal to the face needs of the other individual. In a context with school friends, there is likely to be less use of politeness markers and politically correct language as the pre-established relationship means there is a mutual understanding the one does not wish to offend. In contrast, the use of language is likely to be very different in transactional conversations, interviews and conversations with an authoritative relationship.

Techniques used to appeal to face needs always come back to the social purpose of the interlocutors and the contextual factors. By understanding the link between these elements, you can form a holistic analysis of face needs. Therefore, when writing about face needs in your exam and sacs, it is vital to be considerate of the context as this impacts how face needs are approached. 

Here are some other examples of celebrity interviews where there is evidence of appeals to positive face needs. Watch them carefully and you’ll notice the specific linguistic features used in these interviews to build solidarity with the guests and create engagement with the show. The hosts compliment their guests and frequently employ minimal response to allow the conversation to progress smoothly. There are minimal overlaps as the hosts are cautious not to talk over their guests. You will notice that in certain interviews, when the host and guest are known to one another, appeals to face needs are not adhered, allowing them to strengthen their bond and further audience engagement.

Malala Yousafzai on Ellen:

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Eddie Redmayne interview on The Late Show with Stephen Colbert: